Before we get into the subject of ActivTrades ownership, let’s introduce the company briefly. This is a broker based in the UK, who offers an electronic trading platform to make spread bets and trade Contracts for Difference (CFDs) as well as forex.
Most of the company’s clients are in Europe, in particular Germany and Italy. There are some in Southeast Asia, the Middle East, and South America. Of course, the platform is accessible globally.
The company was founded by Alex Pusco in 2001. He is currently Chairman of the Directors Board. He founded it as a stock brokerage form in Switzerland, after which the sales hub was moved to the English capital. Pusco has extensive experience in finance. His career began as a broker for high net worth clients. He grew his customer base using the internet. He created ActivTrades based on his brokerage experience. His company was one of the first trading platforms in Europe that was available online.
Pusco was born and raised in Switzerland. He made the choice to move ActivTrades to London after its activity expanded a great deal. Initially, it had a narrow focus on Forex. With time, its product range was gradually expanded to include thousands of spread betting or CFD instruments across shares, forex, commodities, indices, ETFs, and financials. The company also services establishments who need portfolio manager support as well as independent and freelance personal brokers. ActivTrades’ technology makes it possible for clients to execute trades by phone among other conveniences.
At the moment, the broker has clients in almost 150 countries. Its platform ActivTrader is fully featured and proprietary. MetaTrader 4 and 5 are enhanced with a series of effective smart tools. The company has offices in Luxembourg, Nassau, Sofia, and Milan. Its head office is still in London.
In a 2021 interview, Pusco assured that his company was constantly innovating and considering ways to give users the best services possible. He added that they have seen a rapid increase in interest in indices and shares, especially with low or negative yield bonds. This was a natural consequence of the pandemic, during which bond prices dropped. Shrewd investors were quick to buy them up in anticipation of prices increasing again in the future. Occasional promotions help the company become a great medium for users to trade on different markets. This has impacted the company in the way of an impressive rate of growth. The number of people funding accounts with ActivTrades increased by more than 30% in 2020. The number of users trading actively at the end of 2020 alone rose by 9%.